Alcohol is legal. Drinking alcohol is legal. But the word legal doesn’t mean that it’s safe or healthy. In honor of Alcoholism Awareness Month, we are exploring the effects of alcoholism on our society.
We Aren’t as Sensitive to Alcoholism as We Should Be
Alcohol makes an appearance on television once about every 20 minutes. Your typical American teenager sees 100,000 beer commercials before the age of 18. With stats like these, it’s hardly a surprise that we have a skewed idea of how dangerous alcohol can be.
Television isn’t the only place we have to worry about either. With the invention of social media came an exciting opportunity for marketers. Companies can now market to consumers any time and day.
This was demonstrated by an Instagram marketing campaign which was launched by a Parisian ad agency, BETC. The campaign consisted of a fake Instagram account belonging to a Louise Delange
, a 20-something model. Her profile depicted a lavish lifestyle of boat parties and holidays abroad. She was just a young and attractive woman – with a drinking problem.
“We were briefed on the difficulty of detecting the addiction of someone close to you—a friend, a child or a parent. We thought an interesting way of showing it would be to create a person people would meet every day but whom we’d never suspect of being an addict, by setting up a fake Instagram account.” – Stéphane Xiberras Paris, BETC president, and creative director.
Paris thought that more people would have noticed the pattern. This only demonstrates the scale of how we have become so desensitized to alcoholism.
Alcohol is the Most Commonly Used Addictive Substance
We’ve been hearing a lot about heroin and fentanyl and the devastating effects that they’ve had on our country for the past couple of years. While other drugs get more of a spotlight, this doesn’t discount the fact that alcohol remains the most commonly used addictive substance.
Alcoholism is the fourth leading preventable cause of death in America today. Every day alcoholism goes unnoticed by friends and family members due to how socially acceptable it is.
Alcohol is a Primary Factor in the Four Leading Causes of Death
Kids who start drinking before age 15 are four times more likely to develop a dependency on alcohol.
In addition, research has revealed that drinking during teenage years could greatly affect adolescent brain development. These statistics are jarring.
The best thing to do, as a parent, is to talk to your child early and often. Ensure they know about the dangerous behaviors and consequences of alcohol. Kids who have conversations with their parents are 50% less likely to abuse alcohol.
If your drinking has caused problems in your life, it’s time to explore your options for alcohol addiction treatment.
For more information or to speak to addiction specialist, call The Discovery House today at (855) 203-7930.